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Retail pharmacy

Nevins Drugs

Aligning the storefront, identity, website, and local content.

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Nevins Drugs website homepage

The operating need

The pharmacy’s physical and digital experiences did not share a consistent identity. The work needed to modernize the brand, create a useful website, strengthen local discovery, and support content without making unsupported healthcare claims.

What DapraLab connected

  • Identity and visual-system refresh
  • Storefront signage coordination
  • Website development and accessibility improvements
  • Local SEO foundations
  • Short-form content and reporting

The impact

A clearer system for the customer journey.

The work created a more recognizable experience across the storefront, search, social content, and website. Historical performance claims remain excluded here unless their source period and definitions can be verified.

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